Shine the Light on woman abuse

Shine the Light is OCTEVAW's campaign to bring community awareness to violence against women and girls by turning the city purple during the month of November. November is woman abuse prevention month in Ontario. The Shine the Light campaign was initiated by the London Woman Abused Women's Centre and is growing across Ontario and Canada as more communities get on board!

The recent domestic homicides in the Ottawa Valley remind us of the awful consequences of intimate partner violence: the lost lives of wonderful women, the history of abuse that precedes it, and the wide-ranging impact it has on the entire community. Sadly, for every case that ends in homicide, there are countless more cases of women being beaten, choked, sexually assaulted or threatened with a gun or knife by their partner or ex-partner.

Victims of intimate partner violence remain in the dark because we don’t talk about this topic enough with our friends, our families and our communities. While 1 in 5 women revealed they didn’t report their abuse out of fear of their abuser, almost half of women said it was because they didn’t want anyone to find out, according to a 2013 Statistics Canada report. Meanwhile, in Ottawa alone, the Ottawa Police Service receives over 4,500 calls a year related to intimate partner violence.

It is time to end intimate partner violence and let women know that they will be heard without judgement and be supported when they come forward with their experiences. Intimate partner violence has consistently been one of the most common forms of violence against women in Canada and yet we rarely talk about it. It’s time for that to change. Join us this November in our Shine the LIGHT campaign and help us raise awareness for an issue that affects thousands of women in Ottawa.

The Ottawa campaign engages with local businesses, the police and the City on Elgin St. to showcase the colour purple through light bulbs, posters, ribbons and window decals, as well as special events for those working in the sector to end violence against women, and the community at large.

Where: Elgin, Wellington West Business Improvement Association (WWBIA) and Montreal Road.

When: November

What:Turning businesses purple, and raising awareness through events and activities.

How you can support Shine the LIGHT

Supporting Businesses